Another big trend at CTIA this year is Research In Motion's determination to pitch its BlackBerry handsets as multimedia-friendly, rather than boring business email devices. One example is a deal with Ticketmaster, which will involve the development of a BlackBerry application enabling users to browse and buy gig tickets from their devices. It'll be made available for free by Christmas, and will apparently be exclusive to BlackBerry. Which seems strange – if this sort of application drives more ticket sales, will Ticketmaster really restrict it to a certain class of mobile handset?
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