SanDisk’s slotMusic memory cards get a critical kicking

You have to feel sorry for SanDisk. No sooner has the company announced its new slotMusic initiative to sell digital albums on microSD memory cards, than it's getting a good shoeing from pretty much every tech blog out there.The headlines tell the tale. Mashable ('Music On Physical Media Should Look Way Nicer Than This') says the format falls between two stools. “They’re selling us music on physical media with all the common flaws (and none of the advantages) of digital music. It’s not going to work at any price, let alone 7 to 10 dollars which is probably going to be the price tag for these things.”And there's much, much more…For example, GigaOM ('SanDisk SlotMusic Cards Are Destined To Fail') says the venture is sure to end badly, and has some pertinent questions about the business model:”The cost structure of these devices is pretty strange. Depending on what the price is — between $7 and $10, according to The New York Times — I wonder how much money is left for SanDisk after paying off the music industry Shylocks. On top of that SanDisk will offer an adapter to plug these cards into USB slots of computers, and even that [...]