It's interesting to see the contrast between different major label approaches to the Web 2.0 Zeitgeist (we use that phrase with tongue firmly in cheek 2.0).EMI has hired ex Second Lifer Cory Ondrejka and is building out a startup-style web team, but Warner Music Group has chosen to partner with tech giant Cisco instead.”We are not a technology company,” said VP of digital strategy and business development Michael Nash at a Billboard conference yesterday – hence partnering rather than getting webby in-house. WMG is using Cisco's Eos platform to launch artist-focused websites.For his part, Cisco's Daniel Scheinman said labels are shifting with the times – they “are in 2012, not 1998″.
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