New data from video analytics firm TubeMogul shows that Universal Music Group is still the most popular ”creator” on YouTube, racking up more than 8.5 billion total views. Sony Music Entertainment is second with 6.7 billion, followed by Hollywood Records (1.3 billion), EMI (1.2 billion) and WMG (1 billion). All in all, music creators account for 76% of the views of videos that appeared in YouTube’s Top 25 chart, showing the continued importance of music to Google’s video-sharing site. And how much money did the labels make from these billions of views. Weellll…
UMG still top dog on YouTube
This Music Ally article is available to everyone
As a full subscriber to Music Ally, you get access to our Article and Data archives going back to 2002, as well as all issues of the Insight Report and Sandbox
September 16th, 2009 by Music Ally
