There is more controversy ahead in the Beyond Oblivion story, as it emerged that the company’s former CEO Adam Kidron has emerged as the winning bidder for its assets. Kidron and former CFO James Heindlmeyer bid at least $2.57m for the assets under the name of Gee Beyond Holdings, according to legal site Law360. However, the company is being challenged by DRMs firm Intertrust, Seacert and Marlin, who say their existing contracts with Beyond Oblivion should not be assigned to the new company. “The unfortunate reality is that debtor and its management spent millions of dollars in equity financing but were ultimately unable to bring a product or service to market (while competitors were doing so and becoming well-known), even with the assistance of a technical and engineering team, many of whom have refused to be associated with Mr. Kidron’s new venture,” claims the filing. With DRM so crucial to Beyond Oblivion’s proposed service, it would be bad news indeed for Gee Beyond if the objection is carried.


