28 01 13

Midem 2013: Lang Lang talks talent, tech and brand partnerships

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Classical pianist Lang Lang was the star turn at Midem this afternoon, talking about his career, but also how he uses technology to connect to his fans and reach new one. Against a backdrop of arguing musicians, rightsholders and technology firms, his positivity about the potential for technology and music was refreshing. Lang Lang love…

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Stuart Dredge
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