Analysis

iPad and tablets: a music industry primer


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When Apple unveiled its first iPad in January 2010, nobody talked much about its music implications. The device was more obviously disruptive for video, gaming and newspapers/magazines.

As time has gone on, though, music rightsholders and digital music services have got a lot more interested in tablets and tablet apps as a way for people to discover music, play music and even create it.

There’s a hunger for useful data on the growth of these devices, and what people are doing with them. So we’ve done a sweep of available research to provide some – all with the music industry’s questions in mind. Read on for our findings, with links to every study that we’ve referenced.

Stuart Dredge

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