Gartner published its latest smartphone market figures yesterday, and they’re notable because they cover sales to ‘end users’ – actual people, rather than shipments to retailers and operators.
The research has been making headlines for its claim that smartphones accounted for 51.8% of all mobile phone sales in the second quarter of this year: the first time they’ve surpassed sales of feature phones.
We think Gartner’s breakdown of sales by operating system is just as important though. It estimates that Android accounted for 79% of all smartphones sold in Q2: a cool 177.9m handsets. That’s up from a 64.2% share this time last year, with Apple having dropped from 18.8% to 14.2% in the same period.