May 6, 2015:Sandbox 132 – Up Periscope (and Meerkat)

Sandbox 132 – Up Periscope (and Meerkat)

Lead: Periscope and Meerkat are the two hottest (i.e. most hyped) apps of the year so far. Only a handful of musicians have used them in their marketing thus far and the results have been, frankly, mixed. We look at what the potential here really is, how acts should be thinking about using them and why the rumble of copyright thunder is getting louder

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