July 31, 2015:Inside Vessel and why short-form video could dominate

Fast Company has a brief, but interesting, look inside Vessel, the subscription-based video company that is trying to persuade creators, including musicians and labels, to give it a 72-hour exclusive window on new videos before they take them to other platforms (e.g. YouTube). Founder Jason Kilar does not talk about music specifically, but there were some intriguing comments about the context of video consumption and how that is changing. “We’re building a service rooted in passion,” he said.

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