June 15, 2016:Sandbox 159 – Brand Aid

Sandbox 159 – Brand Aid

Lead: In this issue of Sandbox and the following one, we look at the ways in which brand partnerships have evolved in response to digital and how they now straddle everything from app sponsorship to VR. In the opening part, we speak to the brand experts to find out what they are looking for from labels and musicians and…

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Henriette Heimdal
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