January 3, 2017:YouTube star Peter Hollens outlines his path to fame

Peter Hollens has been one of the big YouTube-native music success stories, with a channel that ended 2016 with 1.5 million subscribers and 215m views. In a piece for Flypaper, Hollens outlines his path to success on YouTube. “If you’re starting now and you aren’t releasing content across all platforms (YouTube, Facebook, Instagram, Twitter), and…

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