Last year’s wave virtual reality hype has evolved into the time-honoured trough of disillusionment, after sales of high-end VR headsets disappointed in 2016. Music companies fretting about the potential demand for their VR content can take some comfort, though, in a milestone reached by one of the most popular VR games so far.
Job Simulator is an inventive physics-based game set in 2050, which tasks players with ‘reliving’ jobs like chef, office worker and shop assistant from the days before they were taken over by robots. Developer Owlchemy Labs says the game has now grossed more than $3m since its launch in April 2016, after releases on HTC Vive, PlayStation VR and Oculus Rift.
“It’s great to finally see the numbers show that even in such an early market, success can already be found,” said CEO Alex Schwartz. Also worth noting: Job Simulator has benefited from a wave of YouTubers publishing footage of themselves playing the game: generating more than 250m views of those videos so far.
“These earliest attempts at mixing real-life video footage with virtual reality are the best way to show people what it truly feels like to be inside of a virtual space so we’re letting streamers and content creators easily share VR footage that’s clear, understandable, and ready for mainstream viewers,” said Schwartz.