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iHeartRadio hits new milestone, but user signups have slowed


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Personal radio service iHeartRadio has announced its latest milestone, although frustratingly as ever it focuses on registered users, rather than active listeners.

More than 110 million people have now registered for iHeartRadio’s service, meaning that it’s added the last 10 million in just under 10 months. That’s a slowdown though: it took the company seven months to go from 90 million to 100 million registered users before that.

However, iHeartRadio is having a busy time on the product side: at CES this week it’s showing off its first Facebook Messenger bot, which will serve up live radio stations in response to people’s genre and location-related queries. Soon it will also create custom (Pandora-style) stations for them too.

iHeartRadio is also now working with Samsung’s Bixby smart assistant, meaning that owners of the latter company’s compatible smartphones can control the service using Bixby’s voice commands. It joins Alexa, Google Assistant and Microsoft Cortana on the list of assistants that iHeartRadio works with.

Stuart Dredge

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