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Meet Kasotsuka Shojo – the cryptocurrency-themed J-Pop group


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We’ve come a long way from Scary Spice, Sporty Spice, Ginger Spice, Baby Spice and Posh Spice, it’s fair to say.

Japanese pop group Kasotsuka Shojo have been getting a wave of coverage in the west for being the first J-Pop group where each member “represents a different cryptocurrency”.

“We want to promote the idea through entertainment that virtual currencies are not just a tool for speculation but are a wonderful technology that will shape the future,” is the official statement from the group’s Rara Naruse (or, if we’re continuing the Spice Girls theme, you should think of her as Bitcoin Shojo).

Quartz reports that the band’s first single is “a lecture on online security and watching out for fraudulent crypto businesses”, while fans had to buy tickets for their first gig using cryptocurrency rather than ‘fiat’ money.

Each band member wears a mask representing their cryptocurrency, although Quartz makes the wry observation about the rest of their costumes that “it isn’t clear how French maid outfits symbolise cryptocurrency or blockchain technology”.

Stuart Dredge

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