Canadian PRO Socan has launched a new royalty income and tracking system for customers of its Audiam subsidiary. Called ‘Layla’ (we’re sorry for the guitar-solo earworm you’ll be enjoying all morning now) it’s aimed at publishers and self-published songwriters.
The system promises to track who’s recording their songs, where they’re being listened to and how much they’re being streamed, the royalties being generated by those streams and – a topical feature this – which recordings *aren’t* generating payouts.
“It removes guesswork and simplifies administration, identifying and recovering earned but unpaid mechanical royalties, and ensures publishers and songwriters get paid quickly and efficiently for every fraction of a penny earned,” said Audiam CEO Jeff Price.
Socan acquired Audiam in July 2016, shortly after also buying digital-music firm MediaNet. Price has been a prominent figure in the controversy around Spotify’s mechanicals licensing in the US – for example, suggesting in 2015 that 14.82bn interactive music streams in 2014 hadn’t generated royalties for songwriters, including covers of tracks like ‘Enter Sandman’ and ‘Straight Out of Compton’.
While it’s not Layla’s only feature, putting this kind of information in front of songwriters will shine an even brighter (and deserved) spotlight on the problem.