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Music Ally Digital Day “Chasing Rainbows: the new music business”

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Sallis Benney Theatre, Grand Parade, Brighton, BN2 0JY. MAP - Friday May 16th

10.00 Introduction by Music Ally
Presentation of research findings Music Ally/The Leading Question.

10.20 Keynote interview:
Terry McBride, CEO and Co-Founder, Nettwerk Music Group in conversation with Jeremy Silver, ex head of new media, EMI and now Managing Director, Avid Education / Sibelius

10:50 Future models panel:
Terry McBride, CEO, Nettwerk
David Courtier-Dutton, CEO, Slice The Pie
Tom Bywater, CEO, PowerAmp
Robert Horsfall, Sound Advice/Connected
Pim Betist, Creative Director and CoFounder, Sellaband
Chair: Jeremy Silver, MD, Avid Education/Sibelius
• What are the realities of the DIY approach and who might it benefit most, unsigned or established artists?
• What is a 360 degree deal and should artists sign up to them?
• What’s the ongoing role for labels when there are so many alternative routes to markets and financing?
• With some 90% of the albums market still dominated by physical sales are we not in danger of getting carried away again by the potential allure of digital?

11:40 Networking break

12:00 Keynote interview and QA:
Tony Wadsworth, Chairman, BPI and Brits Trust and ex MD, EMI UK & Ireland interviewed by Paul Brindley, MD, Music Ally

12:40 Lunchbreak

AFTERNOON SESSION

1:30 Miracle or mirage?
Is the brand and music opportunity a significant new direction for the industry, or just a desperate dream? A discussion session with a short introductory presentation from Michael Bayler, Founder, Rights Marketing

Michael Bayler, Founder, Rights Marketing
Fred Bolza, Senior Director of Strategic Development, Sony BMG
Giulio Brunini, CEO, BrandAmp
Speaker, Brand
Chair: Steve Mayall, Music Ally

• How is ad-funded music shaping up in 2008?
• Where are the milestone deals that point the way to repeatable revenues?
• Do brands and their agencies see real return on investment here?
• Is there a credible role for labels going forward?
• What do the new business models between labels, bands and brands look like?

2.30 Networking Break

2.45 Afternoon Keynote interview:
Hype Machine Founder Anthony Volodkin is interviewed by Toby Lewis, Music Ally

3:00 Net, Blogs and Rock n’Roll Panel discussion:
Anthony Volodkin, Founder and CEO, Hype Machine
Rhodri Marsden, Independent Journalist and Blogger
David Emery, Head of Web Development, Beggars Group
Stuart and Juan, 20 Jazz Funk Greats
Chair: Toby Lewis, Music Ally

• What are the key differences between the new online press and traditional media?
• How should labels engage with bloggers? Can you PR a blog?
• Are bloggers and blog aggregators promoting or pirating music?
• How real is the so-called ‘Pitchfork effect’ by which such blogs can make or break bands?

4:00 ENDS

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