Music Ally

Analysis from web metrics firm Hitwise indicates that Radiohead were more successful than Nine Inch Nails and Coldplay at attracting and then maintaining traffic following their recent album promotions/giveaways. Radiohead’s website saw a bigger spike around the release of In Rainbows than the other bands saw around their recent giveaways, and since In Rainbows Radiohead’s site has maintained a higher level of traffic than it had before. However, Hitwise says US visits to Coldplay’s site increased 19-fold after their new single Violet Hill was released for free online.

Tags: coldplay, download, nin, Radiohead

This entry was posted on Tuesday, May 13th, 2008 at 4:00 pm and is filed under Digital Music News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.