AOL closes Bebo acquisition, rolls it into People Networks division
AOL has closed its acquisition of social network Bebo, and announced plans to combine it with its other community sites, as well as instant messaging divisions AIM and ICQ. Bebo boss Joanna Shields will head up the new division, which seems likely to spur a.) some kind of rebranding of those two IM platforms, and b.) no renewal of Bebo’s advertising deal with Yahoo when its contract ends in September next year. Meanwhile, AOL’s backing will see a fast expansion of Bebo to countries beyond its UK and US bases
Tags: Acquisitions, AOL, social networking
