Carphone Warehouse slashes price of 5310 Comes With Music phone
Nokia has been claiming that its first Comes With Music phone has been a big hit with mums, but there’s an increasing amount of evidence that sales of the 5310 XpressMusic have been below expectations.
UK retailer Carphone Warehouse has just slashed the price of the handset by a third in an effort to shift stock, while The Times’ report quotes more analysts suggesting that sales have been disappointing.
Forrester analyst Mark Mulligan suggests CWM simply needs more time and consumer education. We agree, but also think the 5310 itself isn’t a hugely appealing handset, and suspect sales may pick up once more attractive phones are being sold with CWM on-board.
Check out our first impressions of the 5310 and Comes With Music, when we tested it last October.
Tags: 5310, carphone warehouse, Comes With Music, nokia
