SoundCloud tops Music Ally / MidemNet New Business Showcase
German startup SoundCloud emerged victorious in today’s Music Ally / MidemNet New Business Showcase, grabbing 25% of the audience’s votes to top the field of seven new music startups.
The company’s stated aim is to make it easier for people in the music industry – artists, labels, producers and more – to share music files with each other, and the wider world (i.e. legal B2B file-sharing, usually prior to release).
It revolves around storing files in the cloud rather than people emailing or FTP’ing them to one another, with a slick web-based service and a built-in player for listening to files – complete with commenting facilities.
MC Hammer is using it, and that proved recommendation enough for the audience (plus a very good presentation from CEO Alexander Ljung). “Everybody has the same problems,” he said. “You can be a big-selling artist or not, but the problem [of sending, receiving and distributing files] you’re trying to solve is the same.”
Congratulations to SoundCloud, and to the other six startups who were shortlisted in the contest. For more details on them, and a blow-by-blow account of the session, read our liveblog.
Tags: midemnet, music ally, soundcloud

January 18th, 2009 at 3:02 pm
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January 19th, 2009 at 6:48 am
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January 19th, 2009 at 2:48 pm
yes app is cool but soundclou is loaded with copyright infragment files like zshares and all that …. strange. btw me and u mc hammer is not the ultimate music proof of concept in 2009
check out topspin and fairtilizer for same services with real music pros on it
January 19th, 2009 at 8:06 pm
[...] a German music startup, won the New Business Showcase at the Music Ally/MidemNet at the Midem Music Conference against six other [...]
January 19th, 2009 at 8:18 pm
I agree Soundcloud looks pretty cool and has that dropbox, and is pretty easy to understand, but there are one or two other websites that got my vote, see above.
January 22nd, 2009 at 2:35 pm
[...] might be a bit of a mouthful but we were thrilled to be taking part. And even more excited to be announced as winners after a great pitch on stage by [...]
January 22nd, 2009 at 4:15 pm
[...] might be a bit of a mouthful but we were thrilled to be taking part. And even more excited to be announced as winners after a great pitch on stage by [...]