Bob Marley… The Video Game?
The family of Bob Marley has teamed up with private equity firm Hilco Consumer Capital to sign a swathe of licensing deals for the Marley likeness, trademarks and themes.
They’re likely to include clothing, food and video games, according to the Wall Street Journal. Hilco has invested $20 million in the House Of Marley joint venture, apparently. The aim is to produce official merchandise and tie-ins, to combat the huge amount of unauthorised Bob products out there.
The video game angle is the most intriguing. A number of artists have signed up for branded games in recent years, including 50 Cent, the Wu-Tang Clan, Aerosmith and Metallica. Oh, and the Beatles, of course – they’re the subject of a hotly-anticipated game due out later this year. Could a Reggae Hero title be on the way from Activision?
Tags: bob marley, video game
February 10th, 2009 at 6:28 pm
wasnt he in gta 4 already?
February 10th, 2009 at 6:55 pm
Are you sure????? GTA uses mostly indy music does it not?
February 11th, 2009 at 4:41 pm
not the music
the rasta man who u do missions with
February 24th, 2009 at 9:35 pm
There is a certain radio on GTA 4 that the only music it plays is Reggae mostly Bob Marley’s.
June 10th, 2009 at 8:51 pm
bob was a man of simple things. i dont think he would want to have a video game about him in trenchtown because he loved the country.
September 1st, 2009 at 6:36 am
i think if u have marley shooting jamican rebals and had a scarface theme it could be great.