Music Ally

TechCrunch has a report – based on the obligatory unnamed “source at Google” – claiming that YouTube is doing more than 1.2 billion video streams every day. That’s way more than most current analyst estimates, although Google doesn’t publicly reveal such data.

“That pretty much means everyone on the internet, on average, is watching one YouTube video per day” says the tech blog. Based on estimates that YouTube has around 40% of the market for online video views, that would equate to around 80 billion total video streams on the internet every month. It ties in with a separate prediction from Cisco that by 2013, video will account for 90% of consumer internet traffic.

Anyway, 1.2 billion streams is pretty impressive for YouTube – that sound you can hear is furiously-scribbling pencils in PRS for Music’s accounts department…

Tags: cisco, Google, techcrunch, youtube

This entry was posted on Wednesday, June 10th, 2009 at 10:10 am and is filed under Digital Music News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.