Jonas Brothers are guinea pigs for Ustream/Facebook partnership
Disney trio The Jonas Brothers are the first on board for a new partnership between live video firm Ustream and Facebook.
The deal involves letting bands and brands add streaming video to their Facebook profiles, with labels able to customise various banners and buttons to advertise whatever they want. However, you have to apply to Ustream if you want to use the new service, and the company will choose who it wants to work with.
Ustream has been doing more with music artists recently: it’s interesting to see the company competing with Kyte, which previously had this kind of live video band-fan interaction all to itself. Hopefully the competition will spur more innovation – Kyte launched its iPhone Mobile Producer app this week.
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Tags: facebook, Jonas Brothers, ustream

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