Ash launches A-Z digital subscription service
They announced it earlier this year, but UK indie band Ash are kicking off their A-Z Series of singles, working with online retailer Recordstore.co.uk for the digital element.
The band will release a new song every two weeks as a 7-inch vinyl single and download, starting today with a song called True Love 1980. It’ll continue for 26 releases over the next year.
A subscription costs £130, although the singles will be sold individually too. All are chart-eligible, raising the prospect of 26 chart hits in a year if the band sell enough subscriptions.
We wonder how many fans will have £130 to spare at once for a subscription, but it’s an innovative idea that’ll be fascinating to follow. One extra quibble – shouldn’t the first song start with ‘A’?
Tags: A-Z Series, Ash
October 12th, 2009 at 12:13 am
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October 12th, 2009 at 1:02 am
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October 12th, 2009 at 2:41 am
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October 17th, 2009 at 5:03 pm
hi there! “True Love 1980″ was A…B has just been launched over at the ashofficial.com site–it’s called Joy Kicks Darkness
January 19th, 2010 at 7:26 pm
[...] example of this is how Ash are deciding to release singles every two weeks and made available to those fans who buy a long term [...]