Music Ally

50 Cent is the latest artist to sign up with online webcasting firm Ustream, albeit for a premiere of his new movie Before I Self Destruct, rather than a live gig.

However, Fiddy also answered questions live from fans as part of the webcast, which took place late last week. The numbers are in – more than 255,000 fans tuned in for the event, which is some way behind U2’s 10 million gig viewers, but ahead of the 150,000 people who watched Foo Fighters’ recent gigcast.

As Mashable points out, “a combination of bandwidth proliferation and integration with social sites seems to be pushing live video to a tipping point”. It’s the social features that are so powerful for the new breed of webcasts – fans aren’t just squinting at grainy video on their screen alone any more – they can chat to friends and other fans about (hopefully) how un-grainy it is.

Tags: 50 cent, ustream

This entry was posted on Monday, November 23rd, 2009 at 10:47 am and is filed under Digital Music Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.