Rumour: News Corp looking for 360 deal with 50 Cent
Monday, May 19th, 2008
It seems 50 Cent could be the next megastar to sign a big-bucks 360 deal outside the traditional record labels. MediaTakeOut has suggested that Fiddy may be negotiating a deal worth as much as $300 million with News Corporation, including stock for the rapper, and some kind of tie-in with MySpace Music. Although it’s unclear just how true the rumour is, it does throw up the intriguing possibility of big online players competing with the likes of Live Nation to fling cash at top music artists, even if they’re (arguably) past their sell-by date.
