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Beyoncé’s Formation video IS on YouTube – but unlisted

Like many in the industry, we’ve been thinking of Beyoncé’s video for her latest track ‘Formation’ as a Tidal exclusive. As it happens, the video IS available on YouTube, but it’s not easy to find. Tubefilter...
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Twitch tips for musicians: playing the livestream game

There’s far more to online video than YouTube in 2016. Twitch, for example, has emerged as one of the most interesting platforms for digital viewing. It launched in 2011 as a spin-off from Justin.tv, which itself started...
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Aurora fans release their moths on Spotify for new album

No, ‘releasing your moth’ isn’t new-fangled rock slang. Universal’s Decca Records launched a nifty homepage takeover on Spotify for Aurora’s new album ‘All My Demons Greeting Me As A Friend’ on Friday. Fans...
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Sam Hunt taps Spotify to give fan a Twitter surprise

We’ve seen Spotify using its data to give some superfans early access to tickets and merchandise for their favourite artists in recent months. Country artist Sam Hunt added his own twist on Friday. “Hey @AnnieFev89...
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Rolling Stones using Disciple Media for new mobile app

British music-apps startup Disciple Media has bagged its biggest client yet: the Rolling Stones. The company has launched a new iOS and Android app for the veteran band to tie in with their America Latina Olé. Fans...
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SupaPass artist-subscriptions app available for iPhone

SupaPass isn’t a new startup, as such: it was profiled by TechCrunch back in March 2014, after being shortlisted for a pitching contest at that year’s SXSW. But just in time for this year’s Austin festival, its app...
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Chase & Status get an interactive ‘bullet time’ video

Chase & Status have released a 30-second teaser video for their new single ‘Control’. The video lets fans “take control of the video, move through each scene, interact and freeze time at any moment”.
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Target chuffed with live Gwen Stefani music video

One of the most buzzed-about moments in the Grammy Awards last weekend happened in a commercial break: a four-minute live video from Gwen Stefani for her single ‘Make Me Like You’ – as in filmed and broadcast live –...
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David Bowie Blackstar turned into Instagram mini-series

David Bowie’s final album ★ (or ‘Blackstar’) is being reinterpreted as a 16-episode series for Instagram. The company responsible is InstaMiniSeries, which makes episodic programmes for Instagram, and was given...
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Snapchat on-demand geofilters could be used for live music

Snapchat has a new feature: the ability for people – individuals and businesses alike – to create their own “on-demand geofilters” to be used in snaps taken in a specific location. The geofilters are graphics and...
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Apple Music to stream live concert by The 1975

Apple’s latest move into original music concert is a live concert by The 1975, which will be broadcast on Apple Music this Thursday (25 February). The band will be playing on a rooftop in Los Angeles, although 9 to 5...
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Facebook adds new metrics for video viewing

As Facebook ramps up its competition with YouTube for video viewing, the social network is making some new metrics available to video publishers – musicians and labels included. Besides being able to see how many unique...