New dates for webinar training courses 2018

Music Ally is pleased to announce the return of its popular webinar training courses:

“Digital In Practice: Advanced” and “Digital In Practice: Connections”

After our most attended sessions yet in Q1 2018, we are back with the latest insight and best practice from our two different but complementary 5 module courses. Each course can be taken individually or as a set, and both are running weekly starting w/c 25th June (more details below). No worries if your diary is looking busy, we send the recordings and notes for any sessions missed live.

Our Digital in Practice training programme is the leading course on digital in the music industry, providing you with the spectrum of digital knowledge needed to tackle the fast-evolving new music business.

Attendees Q1 2018:

“It was my best decision this year (so far) to take part in the Digital In Practice course!”

“This course was brilliant and very insightful. It gave a great overview on the current market and where it’s heading which I could apply to my day to day work. I would highly recommend this to everyone.”

“Both courses prepared at a very high level contained the knowledge I needed but also practical advice. I learned about a few completely new solutions that I currently use with success. I was very pleased with the convenient form of webinars, and I additionally use the recordings as a help in everyday work. Good value for money. I strongly recommend.”

“…can’t recommend these courses enough. Detailed and latest information in abundance. Most excellent value. Thank you!”

“Digital In Practice: Advanced”

Focusing on the next stages of the music industry’s digital development, in this course we explore future media and entertainment trends, dive into video beyond YouTube, uncover how to drive results within streaming services, walk through the most advanced advertising techniques for social media and Google, and look behind the curtain of the best and most interesting of recent campaigns. From retargeting and mobile advertising through virtual reality and blockchain technology, we’ll keep you on top of the latest industry trends and tools to make campaigns that stand out from the crowd.

Module 1: Future Trends

Module 2: Video Beyond YouTube

Module 3: Advanced Advertising

Module 4: Streaming Marketing

Module 5: Campaign Surgery

“Digital in Practice: Connections”

This course focuses on the best ways to connect with fans across the most popular social media, messaging apps and digital platforms.  Full of insights and best practice tips, this will give you the understanding and confidence to plan and implement your campaigns more effectively.  From interpreting data through to content posting strategies, this course gives you the most up-to-date and cutting edge knowledge available.

Module 1: Facebook, Twitter, Instagram

Module 2: YouTube

Module 3: Messaging Apps

Module 4: Data and Insights

Module 5: Direct to Consumer

More Details

  • Each module is 1.5 hours long (including 15 mins of Q&A) and takes place at 3pm UK time on the following dates (Connections/Advanced)

Connections: (all Tuesdays) 26th June, 3rd July, 10th July, 17th July, 24th July

Advanced: (all Thursdays) 28th June, 5th July, 12th July, 19th July, 26th July

  • If you cannot make a module live, no problem at all… you will be provided with a recording of the session: all attendees will be sent the recording and notes the following day.
  • LIVE interactive presentation by our lead trainer, and questions can also be submitted to be answered at the end of the session

Please contact for pricing, more info and to book your place. Group discounts are also available.  We look forward to hearing from you!

Music Ally is a UK Learning Provider. UKPRN (UK Provider Reference Number): 10029483




June 26, 3:00 pm


July 26, 12:00 am

Event Category:

Event, Training