Reports Archive - Sandbox

These are Music Ally's Reports Archives, available exclusively to our Subscribers. Here you can find past issues of our Sandbox and Insight Reports and download the PDFs.

You can also search the Reports Archive using the box on the right...

Reports Archive Search

advanced Reports search?

Reports type:

SandboxInsight

Published:

In the last week In the last month In the last year

October 16th, 2014 by Music Ally

subsconia1

Following our recent Tools piece on how Google+ gif maker Google+Motion can be used for artist campaigns, here’s a fresh example of a band that actually use it. Italian rock band Subsonica has, in partnership...

Continue reading »

October 8th, 2014 by Music Ally

Sandbox 118

Lead: Everyone loves free stuff, don't they? Not always, as U2 and Apple found out when pushing the Songs Of Innocence album into 500m iTunes accounts last month quickly went from PR coup to PR disaster....

Continue reading »

September 24th, 2014 by Music Ally

Sandbox 117 cover

Lead: Videos used to the the bit that swallowed up most of the marketing budget but today they can be shot relatively quickly and cheaply. We speak to those who commission and create videos to hear what...

Continue reading »

September 10th, 2014 by Music Ally

Sandbox 116 cover

Lead: SoundCloud is (finally) moving towards moentising its platform and Mixcloud is adding new premium subscription tiers. Both have prided themselves on the part they play in giving underground and cutting-edge...

Continue reading »

August 27th, 2014 by Music Ally

Sandbox 115 cover

Lead: Individual music videos (hello, Psy) do incredibly well on YouTube but music-centric channels limp far behind those with other types of media content. We look at the most successful channels in gaming,...

Continue reading »

July 30th, 2014 by Music Ally

sandbox 114 cover

Lead: Shazam is much more than just a way of identifying a song and maybe buying or streaming it. We look at the ways it has evolved and how it has made itself an essential and powerful part of any music...

Continue reading »

July 16th, 2014 by Music Ally

Sandbox 113

Lead: BitTorrent is still regarded by the traditional music business with suspicion even though acts like Madonna and Lady Gaga have drawn on it for their marketing. The company has used its Bundles model...

Continue reading »

July 2nd, 2014 by Music Ally

Sandbox 112

Lead: Pixies, Mondays, MBV, Stone Roses, Eagles, Blur… coming back to life after years and decades in (semi)retirement is increasingly possible thanks to the power of the connected fan and the accessible...

Continue reading »

June 18th, 2014 by Music Ally

Sandbox 111 - front cover

Lead: A decade ago album previews were seen as piracy catnip and commercial suicide, but now some form of pre-release stream is the norm in marketing. Media partners, brand sponsors and even hosting the...

Continue reading »