April 23rd, 2014 by Music Ally

Sandbox 107 cover

Lead: the music business used to run on guesswork and now it's awash with intricate data. But are we now generating data for data's sake? Or is this actually helping in refining music marketing and getting...

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April 22nd, 2014 by Music Ally


Sony Music Entertainment is a global recorded music company and home to the world’s premier and iconic record labels including, Columbia, RCA, Epic and Legacy Recordings.

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April 9th, 2014 by Music Ally

Sandbox 106 Front cover

Lead: If everyone has content on YouTube, how do you stand out? MCNs claim they have the answer to boosting views and driving a sharp uptick in revenue. Are they earning their keep with their immense expertise?...

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March 26th, 2014 by Music Ally

Sandbox front cover

Lead: older consumers are sometimes sneeringly regarded as Luddites fearful of that new-fangled internet. However, devices like the iPad and Kindle are ensuring their content consumption is increasingly...

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February 26th, 2014 by Music Ally

Front cover Sandbox 103

Lead: Those aged 11-14 are perhaps the most misunderstood of all audiences for music. Some presume these digital natives have scrapped old media completely, turned their noses up at the social giants like...

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February 12th, 2014 by Music Ally

Front cover Sandbox 102

Lead: As the brands and music world gets more crowded, standing out becomes exponentially harder. This is where digital music platforms are hoping to step in and offer something more engaging than a standard...

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January 15th, 2014 by Music Ally

Sandbox 100

Lead: To kick off our first issue of 2014, we speak to a wide range of people in digital music and music marketing about the things they are most excited about this year and also the one trend that they'd...

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December 18th, 2013 by Music Ally

Sandbox Front Cover

For the final Sandbox of 2013 we look at the digital music campaigns of the year. They include the bells-and-whistles big-budget productions as well as those run on a shoestring. They also range from cutting-edge...

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September 25th, 2013 by Music Ally

Sandbox 93

Lead: what was the biggest mistake you ever made in your job? Does thinking about it now give you the cold sweats and a dreadful gnawing in your stomach?

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