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digital marketing | Music Ally

March 18th, 2015 by Music Ally Blog

Late last year, digital distributor TuneCore acquired a startup called DropKloud, which focused on location-based promotions where artists could “drop” tracks and other content for fans to discover...

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March 18th, 2015 by Music Ally Blog

More news from YouTube, and while this isn’t specific to music, it will certainly be used by musicians. The video service is introducing a new feature called cards, which it claims will make videos “even...

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March 16th, 2015 by Music Ally Blog

YouTube has been testing 360-degree videos for a little while now, but the feature officially launched on Friday. “You could let viewers see the stage and the crowd of your concert, the sky and the...

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March 16th, 2015 by Music Ally Blog

Universal Music Group is the first partner for a new location-based messaging app called Traces, which is launching officially at SXSW this week. The app blends location, messaging and augmented reality...

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March 11th, 2015 by Music Ally Blog

More big data here, in the form of a new chart from social analytics firm SocialRank, which has launched its Music Index. The idea: it takes the artists from the Billboard 200 and tracks their followers...

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March 11th, 2015 by Music Ally Blog

Facebook is opening up more of its big data for brands, with plans to help them dig in to what people are posting about specific topics on the social network. It’s through a deal with a company called...

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March 11th, 2015 by Music Ally Blog

Pray for Meerkat. The livestreaming video app has been a big hit with tech mavens – countless of them were using it to boast about their access to the demo room at last night’s Apple Watch launch –...

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March 7th, 2015 by Music Ally Blog

Facebook has warned page admins to expect a “small dip” in their number of Likes over the coming weeks as it cleans up its data. “We’re updating the way Page likes are counted by removing memorialised...

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March 7th, 2015 by Music Ally Blog

We reported on the launch of Amanda Palmer’s Patreon campaign earlier this week. A few days on – at the time of writing – she has 2,369 backers on the crowdfunding service committed to paying $21,463...

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