Tag: digital marketing

Read More

Topspin reveals four-step plan for emerging artists

Topspin has a really interesting blog post about its work with an artist called Fanfario, including a four-step plan.
Read More

Ministry of Sound launches MXP4 mixtape

Music format firm MXP4 has announced the launch of a new mixtape module, which lets artists preview a selection of tracks while letting fans mess about with the transitions to create their own mixtapes.
Read More

Report claims multiple online profiles means more royalties for artists

Queensland academic Dave Carter is working on a report analysing whether social networks lead to an increase in income for music artists, and The Music Void has nabbed a preview of its findings.
Read More

Nimbit launches MyStore platform to sell music on Facebook

Plenty of artists are ramping up their Facebook presences at the moment, but one piece of the puzzle has been missing: actual music sales.
Read More

Live Nation launches Twitter ticket scavenger hunt

Live Nation has announced plans for an online and offline scavenger hunt, with plans to post clues on the company’s Twitter accounts.
Read More

Michael Jackson lives on…via Twitter and in three digital dimensions

Australian "paid follower" service USocial.net has claimed that it was paid to collect 25,000 Twitter followers on behalf of Michael Jackson before the singer's death.
Read More

Ondrejka leaves EMI Music’s digital arm

In what seems like an out-of-the-blue post on Twitter last Friday evening, Cory Ondrejka, EMI digital marketing exec VP, announced he is leaving after only five months in the role.
Read More

Radiohead selling new song online in memory of WW1 veteran

Radiohead have released a brand new song, which the band say was inspired by the recent death of British World War I veteran Harry Patch.
Read More

Topspin relaunches website to explain service

Topspin CEO Ian Rogers has been a high-profile speaker at numerous music biz conferences in the last year or so, and we've reported on some of the artists the company works with on digital marketing and direct sales.
Read More

Tinchy Stryder launches interactive video

Island Records artist Tinchy Stryder is getting interactive with his latest video using ''Clickthrough'' technology.
Read More

Trent Reznor says digital music innovation isn’t just for big stars

One of the big criticisms of successful new digital models like those tested by Radiohead and Nine Inch Nails is this: they're Radiohead and Nine Inch Nails, with millions of fans.
Read More

Indie Artist X taking advice from experts

Here's an interesting project: six music industry bloggers and consultants are taking charge of a mystery indie artist's career, each advising them on one aspect of making it the DIY way.