Tag: digital music marketing

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Webdoc is gone, it’s now Urturn

It was announced yesterday that Webdoc will be continuing their stellar work but will be rebranded and renamed as Urturn. We spoke to CEO, Stelios Tzonis and Head of Music, Olivier de Simone about what has brought on the...
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Sandbox issue fifty six: mobile conflict – apps vs web

Mobile conflict: apps vs. web. We examine the need of artist apps verses mobile artist websites.
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Sandbox issue forty-nine: Getting the most from your superfans

Getting the most from your superfans – how do you identify and engage with those extra-devoted fans?
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Sandbox – Issue 48: Getting heard on Spotify

Welcome to Sandbox – Issue 48 This fortnight: – Getting heard on Spotify: our lead looks how digital marketers can use the service to promote their artists and releases in interesting ways – Our Campaigns...
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Lawyers warn about Facebook’s terms and conditions

One of the thornier topics at the SF Music Tech Summit yesterday was the affect changes to Facebook's terms and conditions can have for music marketing. “One of the recent changes they made is that you cannot incentivize...
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Digital Music Marketing Training

Music Ally is offering a course in two parts which provides a comprehensive overview of all aspects of digital marketing for music. The course has been divided into two days giving delegates the option of attending one or...
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Labels latch on to iTunes Complete My Album feature

Billboard has an interesting piece on how labels are using the Complete My Album feature on iTunes as an effective marketing tactic. Here's how it works: you release up to a third of the tracks from a new album a month...