Tag: fans

Read More

Sandbox Issue 197: FAN BASIS subcontracting marketing to your audience

Lead: Since the 1950s, fans were there to buy records, tickets and whatever bits of merchandise acts could pump out into the market. Three decades ago, they were turned into evangelists as street teams came to the fore. Today...
Read More

Tootoot: Concerts Powered By Fans

(This is a sponsored feature) Where are your fans? It’s one of the most important questions in the modern music industry. Not just in terms of which social networks they’re following you on, but also the hunt for the...
Read More

Kodaline are making personalised Vines for fans

Irish band Kodaline have found a nifty use for Twitter’s Vine video-sharing app: they’re recording personalised songs for fans using it. Fans are being asked to request a song for a friend on Twitter by tweeting...
Read More

The next Facebook marketing row could be bundled page posts

The arguments over organic versus paid reach on Facebook have settled down for now: grumbles, maybe, but many marketers are getting to grips with extracting maximum return on investment for their ads. But there may be trouble...
Read More

Lyor Cohen on fan engagement: ‘Why is every thumb the same size?’

Former WMG exec Lyor Cohen, now running his own company 300 Entertainment, has been fielding questions from fans on Reddit in an Ask Me Anything (AMA) interview. There are some fun nuggets based on his business, which is...
Read More

Kate Bush asks fans to keep cameraphones in pockets at upcoming gigs

Kate Bush is the latest artist hoping to avoid a sea of cameraphones waving in the air during her concerts, although her chosen method is a polite letter on her website, rather than takedowns or threats. “We have purposefully...
Read More

Twitter’s head of music on “thinking like a fan”

Twitter Music may have been a damp squib but Twitter is still a powerful tool for musicians in their marketing and connections with fans. Twitter’s head of music, Bob Moczydlowsky, has given a Tedx Hollywood talk on the...
Read More

Damon Albarn’s new album gets an Everyday Robots web-app

Blur and Gorillaz star Damon Albarn’s first solo album, Everyday Robots, has been given a warm critical reception this year. Now it’s got a nifty web-app to help fans explore the album and related content. The site works...
Read More

Foo Fighters fans raise $70k to crowdfund a gig in Richmond, Virginia

Live crowdfunding platform Crowdtilt has a new feather in its cap: an apparent promise by Foo Fighters to play a gig in frontman Dave Grohl’s home state of Virginia after fans in Richmond committed $70k in ticket pre-orders....
Read More

Lady Gaga tells her fans to stop cyberbullying

If you've ever seen a Twitter hate mob of Directioners, Beliebers or Little Monsters in action, it's not a pretty sight: the fanaticism of some fans of One Direction, Justin Bieber and Lady Gaga respectively is genuinely...
Read More

Bruno Mars gets Treasure Dance site for fans’ Instagram videos

A growing number of musicians are posting videos on Instagram, but Bruno Mars has become one of the biggest yet to solicit and showcase videos from his fans through the photo-sharing app.
Read More

MS MR call for fan-created mixtapes using Rdio API

US duo MS MR are making innovative use of Rdio's API for a new section of their site called Track Addict Presents: The Tour Tapes.