Tag: k-pop

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BTS beat YouTube’s 24-hour views record for 2018

Despa-WHO-to? K-Pop band BTS are the flavour of the month (again) on YouTube with their new single ‘Fake Love’. According to the video service, the official video did 35.9m views in its first 24 hours: the biggest...
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First BTS ‘Burn the Stage’ episode does 3.9m views in 15 hours

The first two episodes of K-Pop stars BTS’ new ‘Burn the Stage’ documentary series went live on YouTube overnight. The first episode was made available for free on the band’s own channel, with the second (and future)...
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Sandbox Issue 200: Pod it like it’s Hot

This week’s lead feature looks at podcasting, and its relevance to labels and artists. With an estimated 484 million podcast listeners worldwide at the end of 2017, can the format help bring back some of the context to...
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K-Pop stars BTS are getting their own YouTube Red series

YouTube has been one of the main engines behind the global success of K-Pop band BTS in the last year. Now they’re getting their own series on its YouTube Red subscription service. The eight-episode series is called...
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Jukedeck takes its AI music to Korea with K-Pop collaboration

2018 may be the year of the AI/human music collaboration. British AI music startup Jukedeck is the latest company to work with musicians in an effort to show it’s a friend not a foe for human creators. The firm has teamed...
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BTS included: Spotify hails its 6.6bn K-Pop streams since 2015

Spotify users have streamed 6.6bn songs from K-Pop artists since the company launched its K-Pop hub in 2015, racking up more than 14.4bn minutes of listening. That’s according to a blog post published by Spotify yesterday...
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K-Pop band BTS are world-record breakers on Twitter

South Korean boy-band BTS made a splash at the American Music Awards last weekend, and now they’re breaking records on Twitter too. They’ve been included in this year’s Guinness Book of World Records for “having...
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K-Pop band BTS team up with Line for characters and merch

Japanese messaging app Line has always made a big thing of its animated characters, which are used as ‘stickers’ in its users’ conversations, as well as appearing in mobile games, merchandise and cartoons. Now the...
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Music Ally Report 360 – Seoul Music

Our cover feature looks at the rise of K-pop and how it is changing South Korea's musical export potential as well as how music companies spot and develop new talent there. K-pop totally dominates music sales in the country...
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Alibaba tipped to invest $90m in K-Pop firm SM Entertainment

Here’s an interesting deal in the making: Chinese e-commerce firm Alibaba is reportedly planning to invest at least $90m in a stake in South Korean music firm SM Entertainment. The latter is one of the top K-Pop stables,...
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Sandbox 117 – Video budget: Making promos on a shoestring

Lead: Videos used to the the bit that swallowed up most of the marketing budget but today they can be shot relatively quickly and cheaply. We speak to those who commission and create videos to hear what advice they can give...
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Sandbox 107 – Info Blizzard

Lead: the music business used to run on guesswork and now it's awash with intricate data. But are we now generating data for data's sake? Or is this actually helping in refining music marketing and getting the most possible...