July 15th, 2014 by Music Ally Blog

MTV has been talking about its latest music marketing initiative – First – which will use a mixture of traditional TV and new digital platforms to promote big albums ahead of their release. Mashable...

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June 23rd, 2014 by Music Ally Blog

When Spotify launched a series of TV ads last year, it was a big talking point within the industry – even if much of that chatter was people scratching their heads about why the ads didn’t actually...

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September 3rd, 2013 by Music Ally

Heard of Nicholas Megalis? More than 2.5m users of Twitter's Vine app have: he's one of the most popular accounts on the service, despite largely flying below the radar elsewhere.

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August 20th, 2013 by Music Ally

ladygaga

If you've ever seen a Twitter hate mob of Directioners, Beliebers or Little Monsters in action, it's not a pretty sight: the fanaticism of some fans of One Direction, Justin Bieber and Lady Gaga respectively...

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August 14th, 2013 by Music Ally

Sandbox FC 91

Lead: pretty much every artist now gives away MP3s at some point, often in exchange for emails. We look at the best time to do this, what types of tracks should be considered for giveaways and who the...

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July 30th, 2013 by Music Ally

james_blunt

But it's a thought, isn't it? James Blunt made headlines yesterday after fans of other artists received a promotional email for the singer/songwriter's new song 'Bonfire Heart', despite having never signed...

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July 30th, 2013 by Music Ally

sellbox-logo

Could the next big D2C stores for musicians be cloud services like Dropbox and Google Drive? That's the thinking behind a Polish startup called Sellbox, which lets people sell files from their cloud storage,...

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July 23rd, 2013 by Music Ally

BBC Proms 2013

If you find yourself in the vicinity of the Royal Albert Hall during the Proms this summer, don't be surprised if you receive a text message from your operator offering some free classical-music downloads.

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July 22nd, 2013 by Music Ally

social-media-seo1

Facebook accounts for 50% of content shared through social networks, according to a new report from social marketing firm Gigya.

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