It's fair to say mobile advertising firm Tapjoy has a vested interest in a survey showing that people "prefer to engage with advertisements, rather than paying money"
February 21st, 2013 by Music Ally
Life as a public company has been bumpy for Pandora: the slightest leak about Apple's upcoming iRadio service makes its share price dive, for example.
July 9th, 2012 by Music Ally
The social network is planning to target its mobile advertising based on people's usage of other services using Facebook's Open Graph.
June 20th, 2012 by Music Ally
One of Facebook's big challenges in 2012 is making money from its hugely popular mobile apps. It recently soft-launched its first mobile adverts, in the form of 'Sponsored Stories' that appear in its mobile...
June 15th, 2012 by Music Ally
Pandora VP of mobile advertising sales Brian Colbert claimed yesterday that his company was second only to Google in US mobile ad revenue, bringing in more than $100m in mobile ad spending last year.
June 15th, 2012 by Music Ally
Pandora VP of mobile advertising sales Brian Colbert claimed yesterday that his company was second only to Google in US mobile ad revenue, bringing in more than $100m in mobile ad spending last year.
April 20th, 2012 by Music Ally
It claims that consumer spending will increase from $121.8bn in 2011 to $138.2bn in 2012, with mobile advertising spending increasing from $6.3bn to $11.6bn in the same period: meaning a total of $149.8bn...
April 20th, 2012 by Music Ally
Strategy Analytics has published a big report into mobile media revenues in 2012 - a category covering media content, apps and services for mobile phones.
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