MTV has been talking about its latest music marketing initiative – First – which will use a mixture of traditional TV and new digital platforms to promote big albums ahead of their release. Mashable...
July 15th, 2014 by Music Ally Blog
July 8th, 2014 by Music Ally Blog
It’s become a cliché to suggest that MTV doesn’t play music videos any more – it’s a trap we’ve fallen headlong into in the past. It might be true on the main MTV TV channel,...
November 1st, 2013 by Music Ally
Another contender has stepped into the music identification space, hoping to challenge its heavyweight champion Shazam.
August 27th, 2013 by Music Ally
Inevitably, the MTV VMAs were at the centre of prurient media outrage about a number of the performances (with Miley Cyrus taking most of the heat)
June 26th, 2013 by Music Ally
Sony Music is launching a new digital entertainment division, headed by former MTV Networks boss Judy McGrath.
April 19th, 2013 by Music Ally
Viacom has taken the wrappers off a new "artist opportunities hub" initiative for its MTV, VH1 and CMT properties, building on the artist websites that it launched for all three last year.
March 13th, 2013 by Music Ally
Music videos service Vevo has often been compared to MTV back in the days when the latter still screened music videos.
February 20th, 2013 by Music Ally
MTV's Twitter account faked its own hacking, posting a series of tweets with the hashtag #MTVHACK.
January 24th, 2013 by Stuart Dredge
In the days when MTV mainly played music videos, on-air dedications were a big element. Now there’s a new iPhone app for that called MTV Dedicate, which takes the idea to social networks. Released...