March 19th, 2015 by Music Ally Blog

A lot of whizzy-tech music marketing campaigns are showcases for the technology rather than the music – hi, almost every augmented reality app ever! – but Madeon’s new Adventure Machine website is...

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February 9th, 2015 by Music Ally Blog

Our next evening event will take place on 16 April, when a panel of experts will be discussing what’s next for digital music marketing, and whether the most talked-about technologies are hits or hype....

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February 4th, 2015 by Music Ally Blog

Our next evening event will take place on 16 April, when a panel of experts will be discussing what’s next for digital music marketing, and whether the most talked-about technologies are hits or hype....

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February 3rd, 2015 by Music Ally Blog

Late last year, social-listening service Soundrop shut down, as the company shifted focus entirely onto its Show.co digital marketing tool. That’s continuing to evolve, and its latest feature – while...

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January 20th, 2015 by Music Ally Blog

We’re only a few days in to 2015, and already Facebook native video is looking like one of the most interesting trends of the year, certainly for music marketing. Now the social network has published...

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January 14th, 2015 by Music Ally

Sandbox124

Lead: Online, or more specifically YouTube, has allowed for a whole new type of product placement in music videos, where brands can be added or subtracted from promos on the fly. Some will argue that viewers...

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September 13th, 2014 by Music Ally Blog

Our latest Sandbox digital music marketing report went out last night. Here’s what it has inside: a look at how SoundCloud could change as a marketing platform now it will be monetised; a Behind...

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August 25th, 2014 by Music Ally Blog

Here’s the latest example of Twitter’s Amplify advertising initiative being used for music, with a branded spin. Pop star Ariana Grande will premiere four songs from her new album on Twitter this week,...

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July 30th, 2014 by Music Ally Blog

Brian Eno and Karl Hyde have a new album out, ‘Someday World’. But there’s also a companion app fresh out from label Warp Records, which uses augmented reality (AR) technology to innovative...

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