December 15th, 2014 by Music Ally Blog

This weekend saw a fun digital campaign for the latest One Direction album ‘Four’, which involved sending fans to streaming music service Spotify to find hidden “snippets” of tracks. “You guys...

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December 3rd, 2014 by Music Ally

Sandbox 122

Lead: The US and the UK might be the twin centres of gravity for the international music business, but what works there in marketing terms doesn’t necessarily translate elsewhere. With that in mind,...

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November 28th, 2014 by Stuart Dredge

one direction_0

One Direction have launched an intriguing digital marketing campaign for their new album 'Four', which involves sending fans to streaming music service Spotify to find hidden "snippets" of tracks. "You...

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November 26th, 2014 by Stuart Dredge

rammstein

Need a way to blow out the Wednesday-morning cobwebs? How about streaming German rock band Rammstein’s back catalogue? The band have inked an exclusive deal with Spotify to make their six studio albums...

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November 13th, 2014 by Music Ally Blog

Online video industry site Tubefilter and analytics firm OpenSlate have published their latest chart of YouTube channels sorted by new subscriber additions – this time for October. No surprises for guessing...

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October 9th, 2014 by Music Ally Blog

Boy bands One Direction and 5 Seconds of Summer have been chummy since the latter band emerged, but there’s more than a management company in common. Billboard has a report outlining One Direction’s...

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September 27th, 2014 by Music Ally Blog

A reminder, if you need it, that this week sees the release of One Direction: Who We Are – the official autobiography of the band published by HarperCollins. And since this is 2014, there’s an...

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September 26th, 2014 by Stuart Dredge

1d-app

A reminder, if you need it, that this week sees the release of One Direction: Who We Are – the official autobiography of the band published by HarperCollins. And since this is 2014, there's an app for...

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September 12th, 2014 by Music Ally Blog

Here is a tale of multiple freebies and what we are now calling “the etiquette of giveaways” (patent pending). First up, musical humans One Direction gave away the lead single (EEEEEK!) from their...

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