Linkfire gets a deeper data partnership with Pandora
Linkfire has become a popular tool for music marketers using ‘smart links’ to direct fans to artists’ music on digital services, while getting analytics back from those clicks. Now the company has announced a deeper...
March 15, 2018
Pandora subscriptions revenue spikes but active listeners fall
Pandora published its latest quarterly financial results last night, with some positive figures to report around its premium subscriptions business, and some more concerning stats around its overall listenership. The streaming...
February 22, 2018
Pandora lays off 5% of staff as value shrinks for Sirius XM
It’s just over a year since Pandora laid off 7% of its staff in the US in order to “to focus and realign existing resources on execution and make further investments in product innovation to drive advertising revenue...
February 1, 2018
Pandora was fourth top non-game app for revenue in 2017
Pandora was the fourth biggest non-game app across Android and iOS in 2017 in terms of revenues, according to app analytics firm SensorTower’s end-of-year report. Its analysis of in-app purchases ranks Pandora behind...
January 15, 2018
Pandora wants to create ‘the podcast genome project’
Pandora signalled its interest in the world of podcasts in late 2015 when it became the ‘exclusive streaming partner’ for the second series of podcast Serial. Now its recently-appointed CEO Roger Lynch says the company...
January 12, 2018
Pandora listeners down but CEO outlines plans for revival
Streaming service Pandora had some positive things to report in its quarterly financial results yesterday: it reached the milestone of one million Pandora Premium subscribers in October – that’s out of 5.2 million subscribers...
November 3, 2017
Pandora taps its curators for 250+ ‘featured playlists’
As a free radio-style streaming service, Pandora has always been focused on ‘stations’ rather than playlists. But now with its premium tiers, the company is starting to follow its rivals in that space by curating playlists...
October 31, 2017
Pandora CEO: ‘All three tiers of the service are important’
Satellite-radio firm Sirius XM’s investment in Pandora, and comments made by its executives since that deal was agreed, have raised concerns about whether Pandora will be putting less welly behind its subscription tiers. However,...
October 2, 2017
Sandbox Issue 188: Wham, Bam, Instagram
Lead: Speak to any artist and ask them what social platform they prefer most and chances are they’ll say Instagram. Away from the trolling on Twitter and the sinkhole of posts on Facebook, Instagram offers a calmer place...
September 29, 2017
US surveys offer encouraging signs for Apple Music
We’re expecting a new milestone for Apple Music subscribers to be announced on 12 September at the iPhone 8 launch. If the service’s growth has held steady, it should have reached 30 million subscribers by then. Ahead...
September 8, 2017
Pandora still setting sights on AM/FM ad budgets
When ad-supported music-streaming services attract criticism from rightsholders, one of the arguments – see our piece earlier today on YouTube's Robert Kyncl for example – is that there is plenty more money to be unlocked...
September 4, 2017
Eventbrite completes acquisition of Ticketfly from Pandora
Eventbrite has completed its $200m acquisition of ticketing service Ticketfly from Pandora, which was announced earlier this year. Eventbrite says that the combined firms expect to process more than 200m ticket sales globally,...
September 4, 2017