December 18th, 2014 by Music Ally Blog

This week’s Sandbox digital marketing report should have landed in your inbox yesterday. Its lead feature looks beyond the US and UK to explore what kind of marketing campaigns are working well in Africa,...

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December 17th, 2014 by Music Ally

sandbox end of theyear

Welcome to our end of year Sandbox where we look at the best and most original digital music marketing campaigns of 2014. Rather than of through them in order here, we’d rather you just get stuck...

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December 10th, 2014 by Music Ally

Linkfire pic

One link to serve them all: that is Linkfire’s aim – to reach all fans, no matter their music consumption preferences, in one fell swoop. The link shorteners space is not, excuse the pun, short...

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December 3rd, 2014 by Music Ally

Sandbox 122

Lead: The US and the UK might be the twin centres of gravity for the international music business, but what works there in marketing terms doesn’t necessarily translate elsewhere. With that in mind,...

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November 19th, 2014 by Music Ally

sandbox 121 cover

Our lead feature this week explores the 10 Worst Ideas in Digital Marketing, as marketers, label bosses and artist managers vent their spleen on some of the campaigns and technologies that are at best...

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November 18th, 2014 by Music Ally Blog

We’re starting to take submissions for our Sandbox report’s end-of-year edition: Best Marketing Campaigns of the Year. We’d love to include some of the great work you’ve done this year, so we’re...

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November 5th, 2014 by Music Ally

Sandbox 120

Lead: Who needs an artist website in an age of Facebook, Twitter and Tumblr? It turns out lots of people do because they allow you to better control the visuals of a campaign as well as the audience relationship....

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October 31st, 2014 by Music Ally Blog

We’re starting to take submissions for our Sandbox report’s end-of-year edition: Best Marketing Campaigns of the Year. We’d love to include some of the great work you’ve done this year, so we’re...

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October 25th, 2014 by Music Ally Blog

This week’s Sandbox digital music marketing report should be lurking in your inbox from last night. Our lead feature this week looks at digital-only labels, which are dramatically cutting overheads...

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