Metallica have music videos for every song on new album
Metallica’s new album is out today, and the band are making a big push for ‘Hardwired… To Self Destruct’ on pretty much every digital platform. Including Napster: a neat publicity stunt this week saw the band finally...
November 21, 2016
Facebook in trouble for overestimating video viewing time
The last few years have been a story of strong success for Facebook’s advertising business, but its growth in video has hit a problem. The social network has admitted that it had been overestimating average viewing time...
September 26, 2016
Campaigns: CHOOSE YOUR OWN STORY WITH JEFF BUCKLEY – Sandbox 154
In partnership with Blind Design, Interlude has created an interactive video for Jeff Buckley’s cover of ‘Just Like A Woman’ from his latest posthumous album, You And I. The video follows a story that allows the viewer...
August 18, 2016
Campaigns: Video Deluxe – Sandbox 155
Perhaps more than normal, there have been a number of properly eye-catching music videos recently – so we have decided to take a closer look at the best of them. First up, J-pop band Lyrical School, who have created...
August 18, 2016
Apple Music and Spotify in music documentary arms race
You stand around for ages waiting for a streaming music service to make a documentary about a band, a record label or a genre and then three show up at once. Etc. Possibly on the back on an exclusive deal with Cash Money...
August 18, 2016
Interscope and Keshet Studios partner to create new video content
Tracks is the first fruit of a new deal between Interscope Geffen A&M and Keshet Studios that will see them create new music-centric digital video content.
August 17, 2016
Spotify debuts Deconstructing cartoon… on YouTube
Spotify has launched one of its new original video shows, Deconstructed. While the series will “premiere” on Spotify’s own platform, the first episode – ‘Deconstructing: How EDM Changed the World – has been made...
August 12, 2016
Facebook gets new video metrics for its creators
We’ve been writing about Facebook’s push into video – both native uploads and live streams – for some time. Now the social network has rolled out a new set of metrics to help video publishers and creators understand...
August 11, 2016
Instagram doubling down on video in 2016
“We're all drilling for oil in this big field of video. And it's like, where are you going to hit it? What's the next, biggest opportunity?” That’s Instagram CEO Kevin Systrom talking, in an interview with the Hollywood...
July 14, 2016
Inside Vessel and why short-form video could dominate
Fast Company has a brief, but interesting, look inside Vessel, the subscription-based video company that is trying to persuade creators, including musicians and labels, to give it a 72-hour exclusive window on new videos...
July 31, 2015
Majors threaten to turn off the YouTube tap
Thus the Freemium War rumbles on. At the start of the year, Universal, Sony and Ministry Of Sound all came out with their baseball bats to chase free (or, more specifically, “bad” free) down the street. Much of the resulting...
July 25, 2015