Tag: we make awesome sh

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Music’s future in a world of bots, smart assistants and invisible interfaces

The 'future of technology' session at last week's FastForward conference in Amsterdam, moderated by Music Ally, started off with a discussion about virtual reality. You can read our writeup of that here. The conversation...
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The Bot Platform opens up Facebook Messenger bots to more artists

After creating Facebook Messenger bots for musicians including Hardwell, Olly Murs and Zara Larsson, agency We Make Awesome Sh is spinning the technology off as a standalone startup called The Bot Platform. The system...
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Olly Murs gets interactive trailer and Facebook chatbot

British artist Olly Murs is preparing to release his new album ’24 HRS’, and Sony Music UK’s digital marketing campaign is getting up speed. One element is an interactive album trailer that starts with Murs waking...
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And the winners of the Music Ally Digital Music Awards 2016 are…

From The 1975 and Run the Jewels to Dot Blockchain and Dice, tonight’s Music Ally Digital Music Awards showcased some of the most inventive artists, startups and people in the digital world. Our second awards were held...
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Dance star Hardwell launches a Facebook Messenger bot

There are more than 11k chatbots already available for Facebook Messenger. Now they’ve been joined by an official bot for dance-music artist Hardwell.
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Behind the Basement Jaxx campaign

Digital agency We Make Awesome Sh.It has been working on the marketing for the new Basement Jaxx album and has posted a blog about what it has been doing. The core of what they and the group did was the Power To The People...
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Sandbox Issue 86 – Brands + live + digital: new beginnings

Lead: a decade ago, live music and digital marketing amounted to free downloads or (and this is really dating things) free ringtones. Thankfully things have moved on from then and such an elementary approach no longer cuts...
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Ministry of Sound teams tube posters with Twitter for new campaign

Ministry of Sound has launched a new marketing campaign on the London tube network, with posters celebrating big moments from the history of its club showing photos and lyrics from key tracks.