Tag: whatsapp

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Facebook signs licensing deal with processing-hub ICE

The music agreements keep coming for Facebook, which now has a deal with online licensing and processing hub ICE – the joint venture between European collecting societies PRS for Music, STIM and GEMA. “The licence...
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Sandbox Issue 180 – WhatsApp Doc?

Lead: WhatsApp has 1.2bn monthly users. Amazing. But the music industry is barely using it as a marketing platform. Not amazing. So why not? There are (still) pragmatic issues such as as a cap on the number of users in a...
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Sandbox Issue 180: WhatsApp Doc? Marketing with Messaging Apps

Lead: WhatsApp has 1.2bn monthly users. Amazing. But the music industry is barely using it as a marketing platform. Not amazing. So why not? There are (still) pragmatic issues such as as a cap on the number of users in a...
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There are 149m messaging-app users in western Europe

Research firm eMarketer has published its latest analysis of the mobile messaging market, claiming that in 2016, messaging apps will be used by 149 million people in western Europe. It claims almost a fifth (so just under...
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With 1.7bn users Facebook aims for ‘video first’ future

The year-on-year growth of Facebook continues to impress, across pretty much every metric. The social network’s stock was up 6% last night – it’s now valued at more than $376bn – in the wake of strong quarterly...
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2016 tipped to be the year of ‘conversational commerce’

Music Ally has been reporting on the rise of messaging apps – and the potential for music – for some time. The latest evidence comes in an opinion post by Uber’s Chris Messina, which claims that “2016 will be the...
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WhatsApp messaging app about to reach 1bn active users

Messaging app WhatsApp is about to reach a major milestone: 1bn active users. And it’ll come as the Facebook-owned app makes some changes to its business, including dropping its $1 annual subscription fee for users,...
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1.4bn people will use mobile messaging apps in 2015

Research firm eMarketer has published its first estimates for the mobile messaging market, and the figures are big. Its new report claims that 1.4bn people will use mobile messaging apps this year – 75% of smartphone...
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WhatsApp now has more than 800m active users

Facebook’s messaging app WhatsApp has a new milestone: 800 million monthly active users. CEO Jan Koum announced the news on his Facebook profile, complete with a passive-aggressive jab at journalists covering the industry:...
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WhatsApp now has 700m active users sending 30bn messages a day

Messaging app WhatsApp’s steady growth continues, according to a Facebook post by CEO Jan Koum. “Today, we’re thrilled to share that WhatsApp has more than 700 million monthly active users. Additionally, every day our...
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Messaging app Kik wants brands to start chatting

Kim is one of the rival messaging apps to WhatsApp, although it generally quotes registered rather than active users – 150m of the former – so it’s hard to tell how popular it really is. Even so, it’s one of the apps...
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Facebook’s financials are strong, but investors concerned

Facebook reported its latest quarterly financials yesterday, showing impressive growth in revenues and net profits. But the company still saw its share price slide 9% on investor fears of slowing user growth. Stats, though:...