Music Ally: Knowledge and skills for the modern global music business.

Music Ally helps people learn, grow, and build sustainable careers where music and technology meets – through thought-leading analysis, training, events, and hands-on work.


Music Ally’s news is real-time daily analysis for the global music business.


The music industry’s one-stop shop for digital marketing, technology & business learning.


Bringing together the people, ideas, and discussions that build tomorrow’s music business.


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LATEst quarterly Report

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… and receive our cutting-edge analysis every day. Plus: learn from marketing experts in our twice-monthly Sandbox reports, read industry-leading insight in our Quarterly reports, localise instantly in our Country Profiles – and access our 20 year archive of analysis, data, and insight.

“I would highly recommend Music Ally to anyone looking to expand or enhance their digital marketing skills set.”

Clayton Doughty, Marketing Director, Sony Music Entertainment Australia


Upcoming Events

Music Ally’s Focus podcast analyses vital music business topics in detail, as they emerge: Joe Sparrow breaks down important stories with expert guests in about 25 minutes.


The Music Ally Learning Hub

The leading professional development platform for the global digital music industry

The Music Ally Learning Hub is trusted by leading industry brands and companies from around the world. Our courses have been meticulously crafted by our team of experts, who have spent two decades researching and analysing the latest trends in digital music marketing and the wider industry, giving you the knowledge you need to stay ahead of the curve.


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Bulletin Newsletter

DAILY: Our news briefings are relied upon by thousands of music and tech execs around the world; covering the markets, technologies, trends and views shaping the modern industry. Subscribers get the analysis first, in their inbox every morning.

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Sandbox Insight

2x MONTH: Sandbox tells you how to do it: the latest music marketing strategies, case studies, and insider tips from experts who do it best. Go behind campaigns, uncover single strategies, and discover the tools you need for success.

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Country Profiles

2x MONTH: Since 2008 Music Ally has published fortnightly profiles on the main and emerging music markets around the world. The reports include the latest data, growth forecasts, trends, charts, and interviews with key market figures.

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Quarterly Reports

4x YEAR: Deep-dives into the technologies and industry sectors that modern professionals needs to be on top of: year-ahead predictions, in-depth DSP reports, international focuses, and our essential music-tech startup guides.

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Music Ally Quarterly Report :: The State of Music Streaming – June 2023

Our Spring/Summer 2023 quarterly report takes a comprehensive look at the world’s music streaming platforms – and gives you an analytical snapshot of the market.  Last year we noted that DSPs were “strenuously seeking differentiation”, and in 2023, this is certainly the case: the last 12 months have seen innovation and change across most platforms.…

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Daily analysis and news, twice-monthly reports and profiles, and access to 20 years of cutting-edge analysis, data, reporting, and insight on the global digital music business!