Home

Music Ally: Analysis, knowledge and skills for the modern global music business.

Music Ally helps people learn, grow, and build sustainable careers where music and technology meets – through thought-leading analysis, training, events, and hands-on work.

Knowledge

Music Ally’s news is real-time daily analysis for the global music business.

Skills

The music industry’s one-stop shop for digital marketing, technology & business learning.

Events

Bringing together the people, ideas, and discussions that build tomorrow’s music business.

Real-time analysis for the global music business. Music Ally’s news coverage has been trusted by the most ambitious people and successful companies in the music industry – for over 20 years.

Read all the latest news and analysis >>

Music Ally Pro

The leading edge for music businesses, professionals, and artists

Music Ally Pro is a powerful new platform consisting of an integrated suite of knowledge and skills tools, curated to bring you the insights, inspiration and support you need, at the right time. This new level of access to Music Ally expertise and content will empower businesses, music industry professionals and independent artists with the best actionable insights, latest successful strategies, and powerful on-demand resources. 

COUNTRY PROFILES

Music Ally publishes monthly Country Profiles on the main and emerging music markets around the world. The reports include the latest data, growth forecasts, marketing trends, top song charts, and interviews with key market figures. They’re ideal if you’re branching out into a new market – check out all the Country Profiles here.

Latest Country Profiles

UPCOMING EVENTS

Upcoming Events

MUSIC ALLY SI:X

Music Ally SI:X is our annual global showcase, contest and mentorship support programme for early-stage music startups. Read more about SI:X, discover previous winners – and apply now to Music Ally SI:X 2024!

SUBSCRIBER RESOURCES

Become a Subscriber »

LATEST SANDBOX guide

LATEst COUNTRY Profile

LATEst INSIGHT Report

Become a Music Ally subscriber…

… and receive our cutting-edge analysis every day. Plus: learn from marketing experts in our twice-monthly Sandbox reports, read industry-leading analysis in our four-yearly Insight Reports, localise instantly in our Country Profiles – and access our 20 year archive of analysis, data, and insight.

“Music Ally is … an excellent choice to carry out training workshops and presentations for our staff.”  

Kennie Tang, Regional Digital Marketing Director, Warner Music Asia

LATEST COURSES

Upcoming Events

Music Ally’s Focus podcast analyses vital music business topics in detail, as they emerge: Joe Sparrow breaks down important stories with expert guests in about 25 minutes.

LISTEN NOW »

VITAL INSIGHT FOR MUSIC ALLY SUBSCRIBERS

More resources »

Bulletin Newsletter

DAILY: Our news briefings are relied on by thousands of music and tech execs worldwide; analysis that covers global markets, tech, trends, controversies, and views shaping the modern industry. Subscribers get the analysis first, in their inbox every morning.

Learn More »

Sandbox Guides

2x MONTH: Sandbox is for marketers on top of their game: the latest music marketing strategies, case studies, and insider tips from experts who do it best. Go behind campaigns, uncover single strategies, and discover the tools you need for success.

Learn More »

Country Profiles

1x MONTH: Since 2008 Music Ally has published profiles on the main and emerging music markets around the world. The reports include local marketing tips and insight, latest data, growth forecasts, trends, charts, and interviews with key market figures.

Learn More »

Insight Reports

4x YEAR: Deep-dives into the technologies and industry sectors that modern professionals needs to be on top of: year-ahead predictions, in-depth DSP reports, international focuses, and our essential music-tech startup guides.

Learn More »

INSIGHT REPORTS

More reports »

Campaigns of the Year: 2024’s best music marketing campaigns

The 2024 edition of our Music Marketing Campaigns of the Year report contains details of the year’s 50 best campaigns from all around the world – perfect for finding inspiration for your own work. These campaigns had to beat a record number of entrants to be selected – so these really are, in our opinion, the…

Become a Music Ally subscriber

Daily analysis and news, twice-monthly reports and profiles, and access to 20 years of cutting-edge analysis, data, reporting, and insight on the global digital music business!

Sign In

We've recently sent you an authentication link. Please, check your inbox!

Sign in with a password below, or sign in using your email.

Get a code sent to your email to sign in, or sign in using a password.

Enter the code you received via email to sign in, or sign in using a password.

Subscribe to our newsletters:

OR

These following terms and conditions govern the Website, the reports, and also the Privacy Policy of Music Ally. This also covers corporate subscription deals and subscriptions arranged with us directly.