73% of U.S. companies plans to spend up to 20% of their advertising budgets on new media experimentation, and 12% said they’ll spend as much as 40% of their ad budgets experimenting with ads on websites, blogs, video games, virtual worlds and other emerging sectors, according to a survey of nearly 1,000 ad executives.

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Tools: Kaiber

In the year or so since its launch, AI startup Kaiber has been making waves,…

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