International Confederation of Societies of Authors and Composers (CISAC) which forecasts that mobile delivery of audiovisual and music content will exceed online delivery by 2010, with consumption of audiovisual content on handsets growing by 68% a year through 2010. Mobile TV market will reach a total value of $3bn by 2010, while internet TV is expected to reach $2.7bn during the same period. Similarly, the global market value of digital music content is expected to reach $6bn, while online delivery will reach $5bn.

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