MP3 playback on mobile phones will increase by 78% in 2007 and 140% in the use of radio by mobile. The growth has been particularly significant in Latin America and Asia, where 45 per cent of users cite FM/AM radio as one of the top three reasons for buying a mobile phone. Growth in all 29 countries surveyed, mobile music is listened to by 66% of users aged between 16 and 21 and 20% of those between 51 and 60.

EarPods and phone

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